30+ OKRs and goals templates used by teams

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Getting started with Tability

This is a simple OKRs example to see what Tability can do.

ObjectiveObj.
Be ready to roll out Tability to your team
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Understand the core features of Tability
Create a check-in
Connect Tability to Slack
Take a look at the sample plan
ObjectiveObj.
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Build a successful MVP

Make sure that you're building something people want

ObjectiveObj.
Launch a successful MVP
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We have 100 weekly active users
Implement core features
Build a landing page to recruit beta users
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Achieve a NPS score above 40
Send NPS surveys to all users
Fix core issues mentioned in surveys
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We have 5 paid customers
Integrate with Stripe
Launch pricing plans

Achieve record growth and profits

Simple OKRs to double your growth.

ObjectiveObj.
Achieve record growth and profits
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Double MRR from 400K to 800K
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Keep customer acquisition costs under $5K
Improve sales material
Hire ad specialist to optimize our campaigns
ObjectiveObj.
Attack new markets
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Identify 2 new regions to develop
Build a list of 10 possible regions
Narrow down the 2 that seems the most attractive
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Get $100K revenue from new regions

Build an amazing user experience

Be laser focused on user delight

ObjectiveObj.
Build an amazing user experience
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Improve our NPS from 50 to 75
Reach out to 10 low NPS scores to understand their frustrations
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Increase the number of weekly active users from 8k to 10k
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Implement the equivalent of 100 votes in features
Identify top voted feature requests
Build

Prepare a successful product launch

Build an audience and set yourself up for success on launch day

ObjectiveObj.
Be on track for a successful launch of next quarter
#
Secure 10 press articles with known publications
Create PR kit
List 25 journalists that could be interested in writing about us
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Enroll 5 influencers to boost our profile on social media on launch day
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Build a mailing list of 1,0000 people
Create landing page with beta signup form
List on Product Hunt as an upcoming product
Share on Reddit, HackerNews, etc...
Find relevant Facebook and LinkedIn groups

Improve self-serve onboarding

Focus efforts on the activation part of your funnel

ObjectiveObj.
Our users can onboard the product by themselves with success
#
70% of new leads complete their activation process on their first day
Add in-product help to guide users through the onboarding
Add sample data to customer instances on load
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80% of our users are satisfied with the onboarding
Add onboarding satisfaction survey to the drip feed
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We have 10 tutorials covering core parts of the product

Implement ad-tracking with Google

Improve event tracking for your Marketing campaigns

ObjectiveObj.
Improve tracking and analytics
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All websites have Google Ads tracking properly setup
Install tracking on all websites
Check that conversions are firing properly
Sync Google Ads and Google Analytics content
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Increase the number of events tracked from 10 to 100
Implement click-tracking for main actions
Create funnels for the core user journeys

Achieve Product-Market fit

Build a product that sticks, with clear appeal from the market

ObjectiveObj.
Achieve Product-Market fit
#
40% of new users are still active after 2 months
Talk to 20 leads and users
Identify and build core missing features
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Get 100 new leads every week
Build a sustainable growth channel
Establish referral program to turn successful users into advocates
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Get a 40% score on Product-Market fit survey
Create a product-market fit survey on Typeform
Send survey to existing beta users

Improve engineering release cycles

Move fast, but don't break things

ObjectiveObj.
Significantly increase the speed of our development cycle
#
Reduce build times from 25 to under 5 mins
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Reduce cycle time from 28 days to 6 days
Automate all deployment steps
Implement CD pipeline for the staging environment
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Improve developer NPS from 20 to 60

Improve SEO performance

Optimize your website to increase SEO performance

ObjectiveObj.
Significantly improve our SEO performance
#
Add meta description and titles to 100% of website pages
Identify missing pages via Ahrefs
Create project page to track completion
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Reduce load time of pages to be under 1s
Cache website content for faster loading times
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Identify and fix all broken links

Become the best place to work

Build a great environment where people can do their best work

ObjectiveObj.
Become the best place to work in the country
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Interview 20% of the company to identify ways to improve
Create anonymous feedback survey
Schedule interviews with 20% of the team
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Achieve a employee NPS score of 50
Identify and solve top 10 issues within the org
Get all managers to implement weekly 1:1s with their team

Use content marketing for growth

Leverage content as a stable source of leads

ObjectiveObj.
Content is a significant driver for growth
#
Increase traffic to our blog to 3k visits/week
Publish new microsite on
Hire writer to post every week
Check Ahrefs report and fix SEO issues
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Increase content-to-lead conversion to 9%
Add CTAs on all content websites
#
20 partners have joined our content partner program

Grow sales effort in new markets

Focus your sales efforts in specific regions

ObjectiveObj.
Develop a strong presence in
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25% of new sales come from
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10 of top 100 companies in are customers
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Achieve 25K MRR in

Build a strong, consistent brand

Make sure that your identity and language is unique and consistent

ObjectiveObj.
Build a strong, consistent brand
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Our brand guidelines cover 100% of our public facing assets
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80% of people can clearly identify our brand vs. other competitors in blind tests
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All websites/emails/keynotes are using the new brand guidelines

Turn customers into advocates

Develop a strong customer advocacy muscle in your org

ObjectiveObj.
Our customers are championing our product and services
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Get 100 reviews on G2 or Capterra
Identify happy users through NPS feedback
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We get 20 leads every week coming from our referral program
Build a partner community
Create supporting material for our partners
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We have published 10 customer success stories

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