2 OKR examples for Video Production Team
What are Video Production Team OKRs?
The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.
OKRs are quickly gaining popularity as a goal-setting framework. But, it's not always easy to know how to write your goals, especially if it's your first time using OKRs.
We've tailored a list of OKRs examples for Video Production Team to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read more about the OKR meaning online.
Best practices for managing your Video Production Team OKRs
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to the weekly check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples below). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Building your own Video Production Team OKRs with AI
While we have some examples below, it's likely that you'll have specific scenarios that aren't covered here. There are 2 options available to you.
- Use our free OKRs generator
- Use Tability, a complete platform to set and track OKRs and initiatives
- including a GPT-4 powered goal generator
Best way to track your Video Production Team OKRs
OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
Video Production Team OKRs templates
We've covered most of the things that you need to know about setting good OKRs and tracking them effectively. It's now time to give you a series of templates that you can use for inspiration!
You will find in the next section many different Video Production Team Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
OKRs to produce three engaging surgeon video testimonials
- Produce three engaging surgeon video testimonials
- Identify and confirm participation of three surgeons by end of month one
- Obtain confirmation of participation from surgeons
- Send formal invitations to three selected surgeons
- Research potential surgeons and gauge their interest level
- Achieved 5,000 views across all platforms within a month of posting
- Research competitive keywords for SEO optimization
- Develop a social media promotional strategy
- Monitor and adjust marketing strategies for effectiveness
- Successfully record, edit and finalize all three videos by month two
- Script, shoot, and precisely record all three videos
- Finalize and save all videos in the required format
- Carefully review, edit, and enhance video quality
OKRs to establish a substantial presence on YouTube
- Establish a substantial presence on YouTube
- Create and upload a minimum of 15 high-quality, engaging videos
- Upload videos through designated platform
- Plan out content topics and storyboard for 15 videos
- Produce, edit and finalize each video
- Attract and gain 1000 new subscribers to my YouTube channel
- Promote channel widely through social media outlets
- Implement SEO techniques to improve channel visibility
- Create intriguing, high-quality content relevant to target audience
- Garner an average of 2000 views per video
- Implement strategic SEO techniques for video discoverability
- Consistently promote videos on different social media platforms
- Create engaging, high-quality content appealing to target audience
More Video Production Team OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to significantly boost the volume of lead generation OKRs to improve team collaboration and communication for increased productivity OKRs to optimize vendor management for talent acquisition OKRs to enhance Identity Access Management for large scale clients OKRs to improve leadership skills and knowledge OKRs to successfully launch 20 e-services online
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: Complete 2024 OKR cheat sheet
- Blog posts: ODT Blog
- Success metrics: KPIs examples