60 OKR examples for Designer
What are Designer OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.
We have a collection of OKRs examples for Designer to give you some inspiration. You can use any of the templates below as a starting point for your OKRs.
If you want to learn more about the framework, you can read more about the OKR meaning online.
Best practices for managing your Designer OKRs
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to the weekly check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples below). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Building your own Designer OKRs with AI
While we have some examples below, it's likely that you'll have specific scenarios that aren't covered here. There are 2 options available to you.
- Use our free OKRs generator
- Use Tability, a complete platform to set and track OKRs and initiatives
- including a GPT-4 powered goal generator
Best way to track your Designer OKRs
The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
Designer OKRs templates
We've covered most of the things that you need to know about setting good OKRs and tracking them effectively. It's now time to give you a series of templates that you can use for inspiration!
We've added many examples of Designer Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.
Hope you'll find this helpful!
OKRs to boost website conversion rate to 1%
- Boost website conversion rate to 1%
- Develop and launch a targeted marketing campaign to drive 25% more traffic
- Conduct market research to identify target audience behavior and preferences
- Develop compelling content and marketing materials tailored to target audience
- Launch the campaign using selected media outlets and digital platforms
- Improve site layout and user experience to increase user engagement by 20%
- Implement responsive web design for optimal viewing across devices
- Develop intuitive navigation and clear call-to-action signs
- Conduct user surveys to identify usability problems and areas for improvement
- Implement A/B testing to optimize conversion-driving elements, improving conversions by 15%
- Set up A/B testing for these identified elements
- Analyze results and apply successful changes
- Identify key elements impacting user conversion rates
OKRs to establish robust foundations for scalable personalization
- Establish robust foundations for scalable personalization
- Develop detailed persona types for 80% of our user base
- Analyze user data to identify patterns and common characteristics
- Collect and integrate user feedback into persona development
- Defining key attributes, preferences, and behaviors for each persona
- Improve user engagement rates by 25% through personalized content/features
- Develop tailored content based on user behavior analysis
- Implement personalization features in app/website interface
- Create user-specific recommendations using AI algorithms
- Implement personalization technology to support 10,000 daily active users
- Research and select suitable personalization technology for target user base
- Monitor user interaction and regularly adjust technology as needed
- Develop and execute a detailed implementation strategy
OKRs to enhance account profile set up quality on eCommerce website
- Enhance account profile set up quality on eCommerce website
- Ensure 15% more complete account profiles by adding mandatory fields
- Include additional mandatory fields for new account registration
- Modify existing profiles for users to add missing information
- Enforce complete profile setup before allowing account use
- Achieve a 10% decrease in errors made during account profile set up
- Conduct training for staff on correct setup procedure
- Introduce a double-check system before final submission
- Implement a step-by-step tutorial for account profile setup
- Increase by 20% customer satisfaction scores related to profile set up process
- Simplify and streamline the profile setup process
- Implement step-by-step instructions for setup
- Add interactive tutorial for profile setup process
OKRs to successfully launch and sell my online course
- Successfully launch and sell my online course
- Attract 1000 potential buyers through strategic social media marketing
- Develop attention-grabbing content tailored for various social media platforms
- Implement targeted paid advertising campaigns on Facebook and Instagram
- Engage with followers consistently to build a community and generate leads
- Develop high-converting landing page for course by testing 3 design variations
- Analyze test results and choose highest-converting design
- Implement A/B testing for each design variation
- Create three distinct design variations for the landing page
- Achieve 100 course sales at full price within the first two weeks of launch
- Offer an exclusive bonus for immediate sign-ups
- Develop a comprehensive, high-engagement marketing campaign
- Utilize both email and social media for marketing
OKRs to develop a compelling game that engages and captivates players
- Develop a compelling game that engages and captivates players
- Develop a functional prototype of the game with polished graphics and intuitive controls
- Implement and refine intuitive controls based on user experience and usability testing
- Iterate on the game design based on user feedback and playtesting results
- Conduct user testing to identify any issues with the game controls
- Collaborate with an artist to create high-quality graphics for the game prototype
- Conduct user research to identify target audience preferences and game themes
- Develop a survey to gather user feedback on preferred game themes
- Use findings to inform game theme selection and prioritize target audience preferences
- Conduct interviews with target audience members to understand their preferences
- Analyze user research data to identify common themes and preferences
- Conduct playtesting sessions to gather feedback and iterate on the game design
- Create a detailed game design document outlining gameplay mechanics, levels, and objectives
- Outline basic gameplay mechanics that will define the core experience of the game
- Create clear and specific objectives for each level, ensuring they align with gameplay mechanics
- Design a series of diverse levels that challenge and engage players
- Research popular gameplay mechanics, level design techniques, and objective structures
OKRs to increase Ad Ranks by Optimizing User Intent Matching
- Increase Ad Ranks by Optimizing User Intent Matching
- Reduce bounce rate by 20% through landing page optimization and improved user experience
- Conduct A/B testing to identify and refine compelling headlines, copy, and call-to-action elements
- Optimize landing page loading speed by compressing images and enabling browser caching
- Implement user feedback surveys and heatmap analysis to identify usability issues and areas for improvement
- Analyze landing page design and simplify layout to enhance user navigation
- Achieve a conversion rate uplift of 12% by aligning landing page content with user intent
- Enhance visual elements and layout of the landing page to improve user experience
- Revise landing page headlines and copy to clearly address user needs and desires
- Implement A/B testing to evaluate the impact of content adjustments on conversion rate
- Conduct a thorough analysis of user intent and behavior on the landing page
- Increase click-through rate (CTR) by 10% through compelling ad copy and call-to-action
- Improve relevance score of ads by 15% through keyword analysis and optimization
OKRs to improve app user experience through personalized design processes
- Improve app user experience through personalized design processes
- Achieve a customer satisfaction rating of 4.5+ out of 5 through personalized design improvements
- Regularly monitor customer satisfaction metrics to track progress towards achieving the target rating
- Implement personalized design changes based on individual customer preferences and needs
- Conduct a detailed analysis of customer feedback to identify specific design improvement areas
- Continuously analyze customer feedback and make necessary adjustments to further enhance customer satisfaction
- Reduce user churn rate by 15% by enhancing personalized interactions and features
- Implement a comprehensive user feedback system to identify pain points and areas of improvement
- Regularly analyze user data to identify patterns and preferences for targeted personalized interactions
- Continuously optimize and update features based on user feedback and behavior analysis
- Develop and incorporate personalized recommendations to enhance user experience and engagement
- Increase average user session duration by 10% via tailored and intuitive app experiences
- Increase user engagement by 20% through personalized app experiences
OKRs to enhance overall user experience on our platform
- Enhance overall user experience on our platform
- Decrease user complaint rate by 10%
- Enhance user interface for easier navigation
- Implement proactive customer service training
- Improve product quality testing processes
- Improve user satisfaction score by 20%
- Implement regular customer feedback and survey sessions
- Offer prompt and effective customer support service
- Enhance product features based on user suggestions
- Increase average session duration by 15%
- Produce engaging, high-quality content
- Implement effective CTAs on pages
- Improve site speed for enhanced user experience
OKRs to enhance the quality of our App notifications
- Enhance the quality of our App notifications
- Reduce notification-related uninstalls by 15%
- Evaluate current notifications for relevance and engagement
- Implement succinct, value-driven notification content
- Optimize notification frequency based on user preferences
- Increase user satisfaction score with notifications by 30%
- Enhance notification relevance with personalized user preferences
- Improve notification design for clear visibility and comprehension
- Regularly survey users for feedback on notification improvements
- Boost notification open rate by 20%
- Implement engaging, customised content in notification messages
- A/B test different notification strategies and formats
- Optimize notification timing based on user activity
OKRs to develop creator for third person game creation
- Develop creator for third person game creation
- Complete designing intuitive UI for creator tool by 70%
- Develop a detailed UI design plan for the creator tool
- Implement 70% of planned UI design elements
- Review and test completed UI for intuitive interaction
- Accomplish beta testing with 40 user feedbacks for improvement
- Collate and analyze tester feedback for improvements
- Identify and recruit 40 beta testers
- Develop and prepare the beta version for testing
- Implement 50% of pre-set game templates for third person games
- Implement selected game templates
- Select 50% of listed templates for implementation
- Identify and list all pre-set game templates for third-person games
OKRs to increase revenue and lead generation
- Increase revenue and lead generation
- Increase conversion rate by 15% through better website optimization and UX
- Improve website navigation and user flow for a seamless user experience
- Conduct a thorough website audit to identify areas for optimization
- A/B test different landing page designs to identify the most effective layout
- Streamline the checkout process to reduce friction and increase conversions
- Improve lead response time to an average of less than 1 hour
- Assign dedicated staff members to monitor and respond to leads promptly
- Provide regular training to employees on effective and timely lead communication techniques
- Streamline lead routing and distribution process to reduce response time
- Implement an automated lead email notification system for immediate response
- Increase monthly revenue by 10% compared to previous quarter
- Launch targeted marketing campaign to attract new customers
- Improve product pricing strategy to increase customer spend
- Offer discounts or promotions to incentivize repeat purchases
- Enhance customer experience to encourage higher customer satisfaction and retention
- Generate 50% more qualified leads through targeted marketing campaigns
- Create compelling and personalized content to engage target audience and drive conversions
- Implement a data-driven approach to optimize marketing channels and increase lead generation
- Conduct market research to identify target audience's preferences and pain points
- Continuously analyze campaign performance and make necessary adjustments to maximize qualified leads
OKRs to enhance app personalization and customization
- Improve app personalization and customization
- Implement personalized push notifications, resulting in a 30% increase in click-through rates
- Increase user engagement by 25% through tailored content and recommendations
- Achieve a 20% increase in app ratings and reviews through personalized messaging and in-app surveys
- Offer customizable user interfaces, resulting in a 15% increase in user satisfaction
OKRs to increase platform onboarding efficiency
- Increase platform onboarding efficiency
- Increase user satisfaction rating for onboarding process to 4.5 out of 5
- Achieve 95% completion rate for onboarding tasks
- Decrease average onboarding time by 10%
- Reduce onboarding support tickets by 20% through improved self-service resources
- Implement a user-friendly FAQ page addressing common onboarding queries and concerns
- Develop video tutorials to visually guide users through the onboarding process
- Revamp knowledge base content with clear and detailed instructions for onboarding steps
- Conduct regular surveys to gather feedback and identify areas for further improvement
OKRs to elevate the quality and impact of design solutions
- Elevate the quality and impact of design solutions
- Secure positive feedback on design improvements from 90% of project stakeholders
- Create a stakeholder survey to collect feedback on improvements
- Implement design improvements based on stakeholder feedback
- Discuss feedback results with stakeholders, making necessary adjustments
- Complete and apply comprehensive brand guidelines to at least 3 projects
- Develop comprehensive brand guidelines based on company values and aesthetics
- Incorporate and apply brand guidelines to each project
- Assign the guidelines to three specific projects
- Achieve a 15% improvement in user experience scores for all projects
- Train staff in advanced UX/UI design principles
- Implement user feedback for continuous product improvement
- Regularly test and optimize website speed and responsiveness
OKRs to create an engaging landing page featuring 3 goals tiles with OKR
- Create an engaging landing page featuring 3 goals tiles with OKR
- Increase average page views per user to 5 within next 8 weeks
- Initiate user-friendly interactive elements on the site
- Implement engaging, relevant content on most visited pages
- Develop easy-to-navigate website structure
- Design 3 interactive goals tiles with linked OKR by week 6
- Complete final revisions and submission by week 6
- Develop OKRs linked to the designed goals tiles
- Draft concepts for three interactive goals tiles design
- Achieve 70% visitor click-through-rate on the goals tiles within 7 weeks
- Implement split-testing to improve user engagement
- Clarify and simplify content within goal tiles
- Optimize goal tile design for better visibility
OKRs to develop an engaging educational app for African women
- Develop an engaging educational app for African women
- Design and implement an interactive user interface that is intuitive by the 10th week
- Create initial sketches and design drafts for interface
- Run usability tests and implement improvements
- Develop a functioning prototype of interface
- Deliver a minimum of 50 educational modules on the app by the end of quarter
- Assign module design and development to team members
- Regularly monitor progress and adjust accordingly
- Develop a timeline for content creation and deployment
- Reach 10,000 app downloads from the target demographic in two months
- Implement a referral program to incentivize current users
- Develop a captivating app download ad campaign targeting the desired demographic
- Focus on SEO strategies for improved app visibility
OKRs to improve user satisfaction through comprehensive training
- Enhance user satisfaction through upgraded training
- Increase user satisfaction score by 15%
- Decrease average response time to support tickets by 30%
- Improve user retention rate by 10%
- Increase completion rate of comprehensive training by 20%
OKRs to enhance audience nurturing for improved policy acquisition
- Enhance audience nurturing for improved policy acquisition
- Increase the quote-to-policy conversion rate by 20% through audience nurturing efforts
- Enhance user experience on conversion platforms
- Implement a personalized email follow-up strategy
- Develop a targeted content marketing plan
- Develop and implement at least two new nurturing strategies or campaigns
- Devise two unique nurturing campaign plans
- Launch and monitor campaign effectiveness regularly
- Research current market trends and effective nurturing strategies
- Reduce the time from quote to policy purchase by 15% with nurturing touchpoints
- Develop quick, user-friendly online purchasing system
- Implement automated follow-up emails after quote
- Provide informational content about policies regularly
OKRs to enhance the effectiveness and impact of the company newsletter
- Enhance the effectiveness and impact of the company newsletter
- Achieve a 10% click-through rate, reflecting enhanced user interaction
- Optimize website UI/UX for seamless navigation
- Develop engaging content to increase user interest
- Implement A/B testing for effective CTA buttons
- Increase newsletter open rate by 20% through engaging content and subject lines
- Research popular trends to integrate into the newsletter content
- Enhance subject lines with compelling keywords or phrases
- Test various email formats for optimal user engagement
- Grow subscriber count by 15% via targeted promotion and referral program
- Implement a beneficial referral program for members
- Design engaging tailored promotions for existing subscribers
- Regularly analyze and optimize campaign effectiveness
OKRs to develop a comprehensive observability platform that exceeds industry standards
- Develop a comprehensive observability platform that exceeds industry standards
- Increase data collection efficiency by 30% through optimized instrumentation and monitoring agents
- Increase user satisfaction by 20% through an intuitive and user-friendly interface
- Streamline navigation by simplifying menus and reducing the number of clicks
- Provide clear and concise instructions to guide users through the interface effectively
- Revise interface design based on user feedback and usability best practices
- Conduct user testing to identify pain points and areas for improvement
- Improve system reliability by reducing incidents and downtime by 25%
- Enhance employee training on system operations and troubleshooting techniques
- Implement proactive monitoring to detect and fix issues before they cause incidents
- Conduct regular system maintenance and updates to prevent potential downtime
- Establish backup and disaster recovery protocols for quick restoration in case of incidents
- Achieve 95% platform uptime to ensure continuous real-time observability for users
OKRs to boost customer interaction on the homepage
- Boost customer interaction on the homepage
- Decrease bounce rate on homepage by 15%
- Redesign homepage for ease of navigation and aesthetic appeal
- Optimize page load times for better user experience
- Implement engaging, relevant content on the homepage
- Increase the average time users spend on homepage by 25%
- Improve homepage content and visual appeal
- Incorporate interactive features or videos
- Use analytics to identify and address user detractions
- Achieve a 20% increase in homepage click-through rate
- Optimize homepage layout for easier navigation
- Create engaging, visually appealing homepage content
- Implement A/B testing to improve user engagement
OKRs to boost website conversion rate
- Boost website conversion rate
- Implement A/B testing to improve call-to-action and uplift conversions by 10%
- Design and implement a different version of CTA
- Identify key elements in your current CTA for A/B testing
- Analyze test results, and apply improvements
- Reduce website load time for 20% increased visitor retention
- Implement browser caching for recurring visitors
- Minimize HTTP requests for a faster response time
- Optimize images and videos on the website for quicker loading
- Improve landing page design to increase user engagement by 15%
- Implement A/B testing to identify effective changes
- Reduce load time for improved user experience
- Enhance visuals for a more appealing and intuitive design
OKRs to secure the buy-in from the leadership of the 5 MAYD clusters on our strategy
- Secure the buy-in from the leadership of the 5 MAYD clusters on our strategy
- Conduct 5 customized persuasive presentations for each MAYD cluster's leadership
- Create compelling graphics and content for five presentations
- Identify key points for each MAYD cluster's personalized presentation
- Schedule and conduct the presentations for each cluster's leadership
- Secure formal written agreement from at least 4 of the 5 cluster heads on strategy
- Send drafted agreement to the 5 cluster heads
- Draft detailed strategy agreement for cluster head approval
- Follow up for signatures of at least 4 heads
- Outline benefits and get a 75% positive initial feedback from MAYD cluster heads
- Conduct survey to gauge initial feedback
- Identify and list benefits of MAYD cluster heads
- Prepare comprehensive presentation highlighting benefits
OKRs to achieve product consistency with our design system
- Ensure product consistency with our design system.
- Close 50% of all design inconsistency tickets
- 90% of our products are following the design system guidelines
- Establish a process for quickly and accurately identifying violations of design system guidelines
- Develop a system of rewards and recognition for those who adhere to design system guidelines
- Create an audit process to track adherence to design system guidelines
- Establish a comprehensive style guide that covers 100% of common components used by products
- Create a comprehensive list of all common components used by products
- Test the style guide against each component
- Develop a unified style guide for each component
- Implement the style guide into all products
OKRs to enhance user experience for increased software engagement
- Enhance user experience for increased software engagement
- Decrease software response time by 30%
- Optimize code to reduce complexity and redundant processes
- Upgrade server hardware to improve processing speed
- Implement effective caching strategies for data retrieval
- Achieve 90% customer satisfaction rate on usability of our software
- Develop user-friendly interface providing intuitive navigation
- Provide swift, professional customer support and resolution
- Implement frequent, targeted user testing for regular improvements
- Implement 5 new user-requested features into software interface
- Develop and code the selected features into software interface
- Prioritize top 5 user-requested features based on feasibility and impact
- Test and debug new features before final implementation
OKRs to enhance the performance and usability of the technical website
- Enhance the performance and usability of the technical website
- Decrease bounce rate by 35% through optimization of landing pages
- Optimize loading speed for enhanced user experience
- Implement relevant, attention-grabbing headlines on all landing pages
- Provide clear, engaging calls to action
- Improve website load time by 30% to boost user experience
- Enable compression to reduce your HTTP response time
- Optimize images and videos for quicker on-page load time
- Remove unnecessary plugins that may slow website speed
- Increase the site's mobile responsiveness rank by 40%
- Optimize images and text sizes for mobile view
- Speed up load times to improve mobile usability
- Implement a responsive design for better mobile adaptation
OKRs to reduce app loading time by 20%
- Improve app loading time
- Identify key performance bottlenecks
- Conduct app performance analysis
- Implement code optimization techniques
- Test app performance after optimizations
OKRs to enhance usability of our product
- Enhance usability of our product
- Increase user activity duration by 10% indicating improved product usability
- Offer tutorials or guides to help users understand product functionality better
- Implement user-friendly features based on customer feedback and suggestions
- Regularly update user interface for easier navigation and accessibility
- Improve in-app guidance to achieve 25% reduction in support queries
- Update frequently asked questions within the app
- Implement more comprehensive in-app tutorials
- Simplify app navigation and instructions
- Reduce user reported usability issues by 15%
- Implement regular user experience testing
- Develop system for feedback collection and resolution
- Train team on best UI/UX practices
OKRs to establish consistent branding across all company platforms
- Establish consistent branding across all company platforms
- Implement branding guidelines for all marketing materials by 40% within Q1
- Apply branding guidelines to 40% of marketing materials
- Train marketing team on new branding principles
- Develop comprehensive branding guidelines playbook
- Train 100% of designers on standardized branding guidelines by Q1
- Schedule all designers for training sessions
- Monitor and track completion of trainings
- Identify available branding guideline training programs
- Ensure 85% of existing digital content aligns with new branding standards by Q1 end
- Update unaligned content to meet new standards
- Review existing digital content for branding alignment
- Verify alignment level reaches 85%
OKRs to get first 10 users
OKRs to increase in-app purchases by 15%
- Boost in-app purchases
- Implement personalized recommendations to increase add-to-cart rate by 20%
- A/B test different pricing strategies to increase revenue per purchase by 15%
- Increase conversion rate on product page to 30%
- Increase retention rate by 10% through targeted email campaigns
OKRs to establish and optimize a QA design team for the mobile gaming division
- Establish and optimize a QA design team for the mobile gaming division
- Develop and implement a comprehensive QA design process to ensure efficient testing and bug detection
- Hire and onboard skilled QA designers to form a cohesive and proficient team
- Improve time-to-market by streamlining QA design procedures and optimizing testing efficiency
- Establish clear communication channels between QA and development teams for quick feedback and issue resolution
- Regularly evaluate and update testing strategies to ensure they align with the project's objectives
- Review current QA design procedures to identify areas for improvement and streamlining
- Implement automation tools and frameworks to increase testing efficiency
- Enhance customer satisfaction by reducing post-release issues and increasing positive user reviews
- Implement a streamlined feedback system to promptly address user concerns and provide solutions
- Consistently track and analyze user reviews to gain insights and prioritize areas for improvement
- Conduct thorough user testing before releasing products to identify and address potential issues
- Improve product documentation and provide user-friendly resources to assist customers in troubleshooting
OKRs to streamline Sign in and Registration process on eCommerce Website
- Streamline Sign in and Registration process on eCommerce Website
- Reduce sign in and registration related support tickets by 15%
- Conduct site-wide usability testing to identify problem areas
- Implement user-friendly, intuitive sign in and registration process
- Provide clear, simple instructions for the sign-up process
- Decrease average sign in time by 30%
- Implement auto-fill option for returning users
- Optimize website's load time for faster access
- Streamline the sign in process by removing unnecessary steps
- Increase registration conversion rate by 20%
- Improve website speed and usability
- Offer incentives for completing sign-ups
- Simplify registration form to only essential information
OKRs to scale development with a design system
- Every team can build interfaces autonomously
- 80% of the teams are using the UI library to build new features
- Release UI kit MVP
- The Design System covers 100% of common UI components
- List required components
- Build library of components
OKRs to mobile and QR code integration
OKRs to enhance the User Experience (UX) for our digital products
- Enhance the User Experience (UX) for our digital products
- Increase user session duration by 20% signalling improved engagement
- Enhance website content for improved user interest and interaction
- Implement engaging, interactive features on the platform
- Optimize website speed and functionality for user convenience
- Conduct 10 user testing sessions to gather feedback for UX improvements
- Identify 10 users for testing the current UX
- Schedule and conduct user testing sessions
- Analyze feedback and compile UX improvement suggestions
- Improve user interface friendliness by 30% based on user experience surveys
- Validate improvements with targeted user feedback sessions
- Implement suggested changes to enhance interface friendliness
- Analyze user experience surveys to identify improvement areas
- Reduce UX design-related customer complaints by 15%
- Improve the onboarding process for better user understanding
- Conduct frequent usability tests for early bug identification
- Implement a system for regular user feedback collection
OKRs to increase website traffic by 30% through SEO and content marketing
- Boost website traffic
- Achieve 50% higher engagement on social media posts
- Improve website ranking on targeted keywords
- Increase organic traffic by 20%
- Increase backlinks by 15%
OKRs to boost trading volume by 30%
- Boost trading volume by 30%
- Raise daily active traders by 25% to increase overall trading activity
- Enhance user interface for smoother trading experience
- Implement engaging training webinars for potential traders
- Launch a referral incentive program for current active traders
- Increase daily trades per active trader by 10% by enhancing trading platform UX/UI
- Implement recommendations for UX/UI enhancements
- Monitor and evaluate trading activity post-implementation
- Perform user testing for existing trading platform UX/UI
- Implement a referral program resulting in a 15% trader increase
- Create a marketing campaign promoting the program
- Develop criteria for customer referral rewards program
- Integrate referral system into current trading platform
OKRs to improve search results page functionality based on device id
- Improve search results page functionality based on device id
- Reduce the number of broken links on the search results page by 50%
- Implement responsive design for the search page to ensure optimal display across all device ids
- Identify and address any design elements that are not responsive
- Modify the search page layout to adapt to different screen sizes
- Test and validate the responsive design on various devices for optimal display
- Conduct a thorough analysis of the current search page design
- Increase search page loading speed by 30% for all device ids
- Optimize image sizes and formats to reduce loading time
- Enable browser caching to store and retrieve frequently accessed resources
- Implement lazy loading for non-critical resources to prioritize initial page rendering
- Minify CSS and JS files to decrease page load size
- Achieve a user satisfaction score of at least 4 out of 5 on the fixed search results page
OKRs to enhance user login experience and integration with Auth0
- Enhance user login experience and integration with Auth0
- Increase UI uplift completion by 50% to align with Auth0 standards
- Provide comprehensive training on UI uplift process to relevant teams
- Revise UI uplift process documentation to incorporate Auth0 standards
- Implement regular feedback loops and quality checks for UI uplift completion
- Collaborate with UI designers to optimize UI uplift workflows and streamline processes
- Reduce average login time by 20% through optimized UI and API assets
- Conduct a UI/UX audit to identify bottlenecks and improve login flow
- Optimize API assets to reduce response time for faster login experience
- Regularly monitor and analyze login metrics to track progress and identify further optimizations
- Implement streamlined authentication process with simplified user interface design
- Increase user satisfaction by achieving a minimum rating of 4.5 out of 5 in login experience feedback
- Improve API integration with Auth0 by achieving a 95% success rate in authentication requests
- Implement appropriate error handling mechanisms to provide clear feedback to users
- Regularly monitor authentication success rates and analyze data to identify areas for improvement
- Conduct thorough testing of API integration with Auth0 to identify and resolve any issues
- Investigate and address common error messages encountered during authentication requests
OKRs to enhance design skills and output
- Enhance design skills and output
- Complete 3 advanced design skill training courses with a final score of 85%
- Achieve a final score of 85% in each course
- Research and select 3 advanced design skill training courses
- Attend and complete all course material thoroughly
- Produce 12 innovative design projects meeting client satisfaction levels of 90%
- Gather client requirements and preferences for each design project
- Develop unique and innovative design concepts based on client needs
- Incorporate client feedback into final design revisions for approval
- Reduce design process time by 20% while maintaining quality metrics
- Train team in rapid prototyping techniques
- Implement efficient design software and tools
- Establish clear, streamlined design workflow
OKRs to launch a fully functional React Native application
- Launch a fully functional React Native application
- Publish the application on relevant platforms (e.g., App Store, Google Play) and achieve a high user rating and positive feedback
- Implement necessary features and functionalities such as authentication, data storage, and push notifications
- Set up a secure and scalable data storage solution for storing user data
- Research and choose an authentication method suitable for the project requirements
- Test and validate all implemented features and ensure smooth functionality before deployment
- Integrate push notification service to deliver real-time updates and improve user engagement
- Conduct thorough and successful testing to ensure the application is robust and bug-free
- Collaborate with developers to resolve bugs promptly and retest fixed components
- Create a comprehensive test plan with clear objectives and test cases
- Conduct regression testing to ensure stability and functionality after bug fixes
- Execute test cases meticulously and document any bugs or issues discovered
- Develop and deliver a user-friendly and visually appealing interface for the application
- Conduct user testing to ensure the interface is intuitive and visually appealing
- Conduct user research to identify design preferences and pain points
- Collaborate with UX/UI designers to refine and enhance the visual elements
- Create wireframes and prototypes to visualize the interface design
OKRs to enhance performance of clients' paid campaigns
- Enhance performance of clients' paid campaigns
- Increase average click-through rate by 15%
- Segment email lists for a more personalized approach
- Implement A/B testing to optimize email subject lines
- Enhance CTA button design to draw attention
- Boost campaign conversion rate by 20%
- Improve targeting efforts for more relevant user engagement
- Tailor ad copy to better resonate with audience needs
- Implement A/B testing to optimize landing page design
- Reduce cost per acquisition by 10%
- Improve website conversion rates with UX optimization
- Launch targeted marketing campaigns to attract desired customers
- Analyze current customer acquisition strategies for inefficiencies
OKRs to enhance app experience through the implementation of product design best practices
- Enhance app experience through the implementation of product design best practices
- Reduce app bounce rate by 15% by optimizing loading speeds and intuitive navigation
- Increase user satisfaction rating by 10% through UI/UX improvements
- Analyze user satisfaction data regularly to identify trends and prioritize future UI/UX enhancements
- Conduct user research to identify pain points and areas for improvement
- Implement user feedback loop to continuously gather insights and address user concerns promptly
- Collaborate with UI/UX designers to enhance visual appeal and streamline navigation
- Achieve 20% increase in daily active users by simplifying onboarding and feature accessibility
- Enhance conversion rate by 10% through A/B testing and iterative design iterations
OKRs to launch user-friendly and engaging new B2B website
- Launch user-friendly and engaging new B2B website
- Secure 1,000+ active user accounts within the first two weeks post-launch
- Organize an attractive launch event for potential users
- Offer incentives for early sign-ups and referrals
- Implement a targeted online advertising campaign
- Guarantee 98% uptime throughout the post-launch stabilization period
- Establish a dedicated team for quick issue resolution
- Implement continuous system monitoring and issue detection tools
- Regularly verify and update disaster recovery plans
- Achieve a user satisfaction score of 90% in usability testing
- Implement improvements based on user feedback swiftly
- Regularly conduct and analyze user testing feedback
- Train staff in user-centered design principles and practices
OKRs to reduce the number of UX issues found in production
- Reduce the number of UX issues found in production
- Enroll 100 users to our early-access program
- UX issues represent fewer than 10% of new bug reports
- At least 20 design tests are run every month
OKRs to improve conversion rate by 20% with landing page optimization and A/B testing
- Increase website conversion rate with page optimization and testing
- Create at least one new compelling CTA to test, resulting in 25% higher clicks
- Increase page clarity with simplified copy, resulting in 15% higher engagement
- Increase website traffic by 10% through targeted SEO and paid advertising
- Improve landing page load time by 10%
OKRs to enhance technical performance and usability of the website
- Enhance technical performance and usability of the website
- Increase website traffic by 50% through SEO optimizations
- Develop and implement a keyword optimization strategy
- Increase the creation of high-quality, SEO-friendly content
- Conduct a comprehensive SEO audit to identify improvement areas
- Implement a responsive design, increasing mobile traffic by 40%
- Test and debug mobile functionality regularly
- Develop a responsive design layout for optimal mobile browsing
- Optimize website speed for mobile users
- Reduce site loading time by 30% to improve user experience
- Implement lazy loading for non-critical site elements
- Minimize HTTP requests by combining CSS/JavaScript files
- Optimize images and multimedia files for faster loading
OKRs to develop AI chat GPT for convention
- Develop AI chat GPT for convention
- Implement GPT into chat platform for real-time interactions during convention
- Test and troubleshoot for user experience improvement
- Research suitable GPT models for the chat platform
- Integrate chosen GPT model into the chat system
- Train GPT model with relevant data from previous conversations
- Initiate the GPT model training process
- Gather and organize previous conversational data
- Preprocess data for GPT model training
- Analyze user feedback to improve AI chat GPT performance
- Implement changes to enhance chatbot responses based on feedback analysis
- Review collected user feedback on AI chat GPT performance
- Identify common issues and potential improvement areas
OKRs to develop a voice-of-the-customer program
- Put customer feedback at the center of our projects
- Recruit 100 users for our UX lab
- Conduct 5 UX tests per week
- Achieve 70%+ open rate on our customer feedback newsletter
More Designer OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to enhance app personalization and customization OKRs to improve our email Marketing activities OKRs to improve conflict handling and resolution skills OKRs to acquire GCP certification with strong knowledge and skills OKRs to improve app user experience through personalized design processes OKRs to successfully launch website version 2
OKRs resources
Here are a list of resources to help you adopt the Objectives and Key Results framework.
- To learn: Complete 2024 OKR cheat sheet
- Blog posts: ODT Blog
- Success metrics: KPIs examples